Welcome to my FREE Local SEO Course – Local SEO Unlocked – Module 1 – Lesson 1 Neil Patel (9:00)

This video can be used as a resource when explaining the importance of Local SEO.

In addition to the introduction, there are 6 more videos, and I recommend you to watch them as they tell you what you missed and new know-how.

Local By the Numbers

3:48

• 46% of all searches on Google are local
• Google 3-pack tops the list in 93% of searches with local intent. .
• 18% of mobile local searches lead to a sale within one day.
• 78% of local mobile searches result in offline purchases, and 71% of the people surveyed say they look up and confirm the location of a business before going to it for the very first time. Local SEO is very important.
• This is why local SEO is so important.

Local SEO is Important

4:04

About 89% of people search for local businesses on their smartphones at least once a week, and 58% do it every day. It’s very powerful and being ranked at the top can drastically change your local business, but the bottom line is that positioning is everything, so you should rank at the top. .

Your Position is Everything

4:17

Over 35% of the clicks go to position one, and if you’re not in the top 10, it really doesn’t make much of a difference. doesn’t make that big of a difference.

Local SEO Signals (And How to Master Them) – Module 1 – Lesson 2 – Local SEO Unlocked(13:29)

$100,000,000 + Case Studies (from 11:37)

Yum Brands!

• For the second consecutive quarter, digital sales increased by more thatn $1billions over the prieir year and set a single quarter record of $4billion.
  (For the second quarter in a row, digital revenue grew more than $1 billion year-over-year and hit a single quarter record of $4 billion.)

KFC (from 13:29)

• 75% of their traffic is from search. majority being local search.
• The number of listings for their 920 locations grew to almost 50,000.
• All information such as opening hours were all updated efficiently.